Collagen is the most abundant protein in the human body and was first discovered in the 19th century. With the advancement of science, collagen has been widely used in dietary supplements, mainly for improving skin elasticity and reducing wrinkles. Collagen can come from animal sources such as pig skin, cow skin, fish skin, or it can be produced by microbial fermentation. Common collagen supplement dosage forms include gummies, tablets, capsules and powders, which are popular in the global market, especially in the fields of beauty and joint health.
1. Benefits of Collagen
Collagen is one of the most common ingredients in oral beauty supplements, mainly used to improve skin elasticity and reduce wrinkles. Collagen is rich in amino acids, especially proline, hydroxyproline and glycine. These amino acids are necessary for building skin, hair and nails. In addition, collagen is rich in protein, which helps maintain the structure and function of the body. Collagen can come from animal sources such as pig skin, cow skin, fish skin, or it can be produced by microbial fermentation.
A.Skin Health
Multiple studies support the positive effects of collagen on skin health. For example, a study published in the journal Skin Pharmacology and Physiology showed that women who took collagen peptides daily for eight weeks had significantly improved skin moisture and elasticity. Other randomized controlled trials have shown that taking collagen supplements containing peptides such as proline and hydroxyproline can improve skin moisture, elasticity, wrinkles, and roughness [1]. Experts suggest that collagen is a valuable supplement ingredient for people who want to maintain youthful skin and support joint health. Nutritionists also point out that as we age, the body's natural collagen production decreases, so collagen supplementation can help slow the aging process and maintain overall health.
B.Nail and hair health
Compared to skin health, there is limited evidence that collagen can promote nail and hair health. One small study found that taking 2.5 grams of collagen daily can improve brittle nails and promote nail growth [1]. However, we have not yet found definitive human studies on the role of collagen supplements in promoting hair health.
Nutreebio believes that the health benefits of collagen are mainly reflected in skin health and delaying aging, while the benefits of promoting nail and hair health are not as significant as the former. If you are more concerned about nail health, Biotin may be more suitable.
2. Market prospects and customer benefits
Our customers are very concerned about the market demand and potential opportunities of collagen, and we will focus on this topic in this chapter.
2.1 Market demand for collagen
As consumers' attention to beauty extends from external skin health to beauty from the inside out, the market for oral beauty products is growing rapidly. In 2021, the global oral beauty product market reached US$4.45 billion and is expected to grow to US$9.81 billion by 2031. Collagen, as a "leader" in the field of beauty and health, has shown strong growth momentum in the global market. Nutreebio consulted some authoritative data: According to the "Grand View Research" report, the market size of the global collagen market in 2020 was approximately US$7 billion, and it is expected to reach US$16.5 billion by 2028, with a compound annual growth rate (CAGR) of 9.0%. According to Grand's latest report, by 2023, the global collagen market size has reached approximately US$9.76 billion and is expected to grow at a compound annual growth rate (CAGR) of 9.6% per year to reach approximately US$19.76 billion by 2030 [2]. This growth is mainly driven by consumers' attention to beauty, anti-aging, and overall health.
In terms of popular countries and application areas, collagen is mainly concentrated in Europe, the United States, Japan, and South Korea.
United States: Due to population growth, collagen is extremely popular in the US market and is mainly used in skin care products, functional foods and dietary supplements. Demand in the fields of biomedical materials and health is also increasing. [2] Especially in the field of skin care, collagen is widely used in anti-aging products such as facial masks, lotions and beauty drinks.
Japan: Japanese consumers attach great importance to beauty and health. Collagen products occupy an important position in the Japanese market, mainly used in beauty drinks and health foods.
South Korea: South Korea is famous for its beauty industry. Collagen is widely used in beauty products, especially facial masks and drinks.
Europe: In European countries such as Germany, France and the United Kingdom, collagen is mainly used in the health field and skin care products, and its application scope is constantly expanding [2].
However, based on Nutreebio's customer cases, we believe that the demand for collagen supplements in the Philippines is also very large. The entire Asia-Pacific region has a large population, and many tropical regions pay more attention to skin health due to sun exposure problems. Therefore, the demand for collagen in the region is also increasing.
2.2 Future Market Opportunities
Collagen has a lot of potential market opportunities. According to the "FMI Collagen Drinks Market Report":
Collagen drinks market: The collagen drinks market is expected to reach US$6.347 billion in 2033, driven by beauty and health needs [3].
Collagen gummies market: Collagen gummies are becoming more and more popular among consumers due to their convenience and beauty effects [3].
Nutreebio also believes that from the perspective of labeling and product application, the market opportunities for collagen are outstanding in the following aspects:
Plant-based collagen: With the rise of vegetarianism and sustainable development trends, the demand for plant-based collagen will grow significantly. Fortune Business Insights predicts that the plant-based collagen market will grow at a higher rate in the next five years, especially in the North American and European markets.
Functional foods and beverages: As consumers' interest in functional foods and beverages increases, collagen will be added more to sports nutrition, meal replacements, and health drinks, which will bring new growth points to the market.
2.3 Advantages of Collagen to Our Customers
As a high-demand and versatile ingredient, collagen has a strong appeal to "B-end customers" such as distributors, wholesalers, and supermarkets. First, collagen products cover a wide range of applications from beauty, and anti-aging to joint health, which makes it have a large consumer base in multiple markets and provides diversified sales opportunities for our customers.
Second, as consumers' demand for natural and functional products continues to increase, collagen products provide "B-end customers" with huge opportunities to expand their product lines. For example, wholesalers and distributors can gain a competitive advantage in the market by introducing plant-based collagen products to meet the growing needs of vegetarian and environmentally friendly consumers. More importantly, the high consumer loyalty of collagen products makes these products a long-term and stable source of sales, helping our customers maintain their leading position and achieve sustained growth in a highly competitive market.
Finally, we believe that there is another point, that is, collagen products usually have a higher profit margin, which can bring a considerable return on investment to our "B-end customers".
3. Product Application and Innovation
3.1 Application of collagen in products
Gummies: Collagen gummies are popular because of their easy-to-take and delicious characteristics. Many brands on the market have launched gummies containing collagen, which are convenient to carry and eat. For example, you can find collagen gummies from brands such as Vital Proteins and NeoCell. Collagen Gummies are also a popular product of Nutreebio, which improves skin elasticity and moisture content by replenishing the lost collagen in the body.
Tablets and Capsules: Collagen tablets and capsules are often used to provide higher concentrations of collagen supplements. For example, Sports Research has launched collagen capsules and tablets. The tablet form provides a convenient and efficient way to supplement, suitable for daily use. The capsule form can maintain the stability of collagen and ensure efficient absorption.
Powder: Collagen powder can be flexibly added to drinks or food, such as the collagen powder launched by Sports Research, which users can add to coffee, milkshakes or water to increase their daily collagen intake. The advantage of the powder form lies in its diversity of use and efficient absorption.
3.2 Types of other nutrients that can be added
In collagen gummies, common nutrients that can be added include vitamin C, zinc, probiotics, and biotin.
Vitamin C: Enhances collagen synthesis, so adding vitamin C helps to enhance the effect of collagen gummies. The common addition amount is 10-30mg per serving.
Minerals: For example, zinc supports the immune system and skin health, and the recommended addition amount is 2-5mg per serving.
Probiotics: Although uncommon, some brands may add probiotics to promote intestinal health, and the common addition amount is 100-200 million CFU per serving.
Biotin: Supports hair and nail health, with a recommended addition of 100-300mcg per serving.
The above ingredient additions are only theoretical data. The addition of these ingredients needs to balance taste and nutritional functions to ensure the popularity and stability of the product. Before Nutreebio actually produces and manufactures, the specific formula will be communicated in detail with customers.
3.3 Future Innovation
In the future, the application of collagen will be further expanded to more innovative supplement forms. With the development of science and technology, compound supplements combined with other high-efficiency ingredients may appear, such as collagen combined with hyaluronic acid or plant antioxidants. These products will not only target skin health but also support joint health and anti-aging. In addition, with the trend of personalized nutrition, collagen may play a greater role in personalized formulas, tailoring supplements to the needs of different consumers.
4. Conclusion and connection
As a key health ingredient, collagen has significant benefits in improving skin elasticity, promoting joint health and supporting overall body structure. With the growing global demand for health and beauty, the market prospects for collagen are very broad. For wholesalers, distributors, and other "B-end customers", working with us can provide customized product formulas to meet different market needs. We at Nutreebio look forward to working with distributors, wholesalers, and supermarkets to jointly develop high-quality collagen supplement products to meet the diverse needs of consumers.
References
[1] Harvard Health - Considering collagen drinks and supplements
